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Get advanced analytics on everything email.


All of the signals

A single email management platform

Build a customized email management solution.


World-Class Deliverability

Emails that don't reach the inbox are simply wasted opportunities. 250ok tracks every aspect of your email program to ensure that your messages reach your customers.

Expert Services and Support

You won't find any junior-level script readers here. Ask for examples of deliverability issues 250ok diagnosed, triaged, and quickly resolved after other competitors failed.

Complete Customization

Live outside the app with custom email, SMS, Slack, HipChat, PagerDuty, and webhook alerts. Set it and forget it. Focus on what matters to you, free of pointless notifications.

The 250ok Difference:



Us Them
International seed coverage at 100+ mailbox providers
Design integration with Litmus & Email on Acid
Integrated with major email service providers
Spam trap & phishing monitoring with alerts
In-house DMARC monitoring & guidance
Custom Email, SMS, Slack, and HipChat alerts
Compare performance across any campaign, device, or client
Full API or white label integration

Resources for #SeriousSenders


What we know about the Google Postmaster Tools outage.

**Update, 6/26: It looks like GPT is back up and running!** Daily senders all over the world look at their email statistics according to how Google and Gmail users view their performance. From complaints to reputation data, these numbers are calculated and shared by Google with marketers through Google Postmaster Tools. However, on June 13, […]

Email on Tap Episode 10, with Lili Crowley, Postmaster, Verizon Media

Our newest video is a little longer than our previous episodes, but it is for a really great reason. Anthony Chiulli, 250ok’s director of product marketing, spent time with Lili Crowley, postmaster at Verizon Media, which includes well-known entities Verizon.net, AOL, and Yahoo, to shed light on a commonly misunderstood function of the email ecosystem. […]

Case Study: Furniture Row notes 10-15% increase in inbox placement.

Furniture Row Companies is one of the largest family-owned specialty home furnishings and bedding retailers. Operating more than 300+ stores across 30 states, Furniture Row is among America’s fastest growing furniture retailers. Jason Ullmer, email marketing manager at Furniture Row, was dealing with a low reputation at Gmail according to Google Postmaster Tools, despite using […]






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