We’ll be in Schaumburg for the Connect CMO Summit!

September 19, 2019

Planning to attend the Connect CMO Summit in Schaumburg next week? We are. In fact, we’re a sponsor! If you’d like to meet with us, click here to fill out a demo request and we’ll get back to you before the end of the show!



Email on Tap Episode 15, with Corrina Cohen, Salesforce Marketing Cloud Platform Developer, Caleres

September 10, 2019

Our Director of Product Marketing Anthony Chiulli closes out his first season of Email on Tap with this interview with Corrina Cohen, Salesforce Marketing Cloud platform developer at Caleres. Corrina enjoys the brand-side of email marketing after spending years on the other side of the transaction at places like ExactTarget. How does she treat email […]



MAPP and 250ok want you to start AMPing up your email.

September 3, 2019

We were really hyped to see Gmail support for AMP for Email announced earlier this year. This new frontier will be a challenge to master, so for those of you who want to dip your toe into AMP for Email but don’t know where to start, join us for a webinar! We’ve partnered with our […]



Email Validation 103: What questions should you ask vendors?

August 29, 2019

We’re back with our next blog in our partnership with Lauren Meyer, Mailjet’s global VP of delivery & head of operations, North America. This time, Lauren and Alex give you the right questions to ask when you’ve finally decided to take the plunge on email list validation. Before we begin, it’s important to consider why […]



Got 30 minutes? We’ve got a webinar for you.

August 26, 2019

We hear it a lot. An email marketer has a trusted email service provider (ESP), so they think they wouldn’t benefit from an email analytics platform like 250ok. That’s not necessarily the case. We teamed up with MessageGears to explain how you can work with the right tech partners to give you optimal deliverability, and […]



Email on Tap Episode 14, with Heather Curcio, Email Channel Marketing Manager, AARP

August 21, 2019

Getting your first AARP postcard feels like an American rite of passage. But did you know they’re sending emails, too? That’s right, AARP is fully integrated into the 21st century, thanks to people like Heather Curcio, AARP’s email channel marketing manager. Anthony Chiulli spent some time with Heather recently to hear how AARP approaches email, […]



250ok now powers two-thirds of the top 6 US e-retailers.

August 19, 2019

You read that right. We are so excited to announce 250ok now brings advanced email analytics to supercharge the email programs of four of the top six US retail ecommerce companies by sales share (as of September 2018), according to eMarketer. What does this mean for you? Oh, only that we’re a trusted partner for […]



Email Mythbusters: Changing my IPs and/or domain will fix my reputation issues.

August 7, 2019

Imagine… You are welcoming guests into your home for a party. As people start to file in, you greet them with smiles and hugs, exchanging hellos and kind words. There is your best friend who, thankfully, brought wine and dessert. You greet your co-worker, too, and briefly chat about the weather. As you get ready […]



Email on Tap Episode 13, with Alyssa Nahatis, Director of Deliverability Americas and Global Services, Adobe Campaign

August 6, 2019

Have you ever wondered what one of the largest campaign marketing platform thinks about the value of email? As hardcore email geeks, we sure have. That’s why Anthony Chiulli, 250ok director of product marketing, met with Alyssa Nahatis, director of deliverability Americas and global services at Adobe, for an episode of Email on Tap. Her […]



Email Validation 102: Pros and Cons

August 1, 2019

We’re back with our next blog in our partnership with Lauren Meyer, Mailjet’s global VP of delivery & head of operations, North America. What are the things you should expect to encounter, positive and negative, when you start cleaning your email marketing lists via validation? Considerations for the Marketer If you checked out “Email Validation […]



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