Email on Tap Episode Eight, with Angela Vega, Senior Marketing Manager, Vrbo

May 23, 2019

We’re back with another entry in our Email on Tap video series! Anthony Chiulli, 250ok’s director of product marketing, sat down with Angela Vega, senior marketing manager at vacation rental company Vrbo (formerly known as HomeAway) at the Email Evolution Conference in Savannah, Georgia. They chat a bit about Vrbo’s approach to email marketing, including […]



250ok Announces Lead Sponsorship of Juncos Racing Team for Indy 500

May 22, 2019

250ok Announces Lead Sponsorship of Juncos Racing Team for Indy 500 Local Indianapolis SaaS company to sponsor Juncos Racing and driver Kyle Kaiser Indianapolis – May 22, 2019 – 250ok, an Indianapolis-based email intelligence platform, today announces its lead sponsorship of the Juncos Racing team for the 2019 Indianapolis 500. 250ok’s chief executive officer Greg […]



Analytics meets Design: Preview weighting!

As promised, we’re taking a magnifying glass to 250ok Design’s newest features. We’ll start with something encapsulating the biggest differentiator of our email previewing and testing tool: device-rendering weighting! Now, your device and email client renderings will be presented to you in order of most importance. When we originally created 250ok Design, we were adamant […]



Case Study: CareerBuilder reduces cost and increases success with 250ok

May 21, 2019

CareerBuilder provides cutting-edge services, including recruiting, employment screening, and human capital management empowering employment across the globe from Hello to Hire™. Gary Grimes, director, email and engagement, enlisted the help of 250ok’s full platform and Experts to ensure CareerBuilder’s emails were reliably hitting the inbox. See their full challenge and how 250ok rose to the […]



New on 250ok Design: Priority Preview Weighting and Pre-Flight Checks

May 16, 2019

Hello. We have some great news we’re excited to share with you. We’re pulling the curtain back on four, yes FOUR, new features to further supercharge 250ok Design. via GIPHY Over the next few weeks, we’ll dive deeper into each update, what it does, and how it’ll make your email testing game on point. For […]



M3AAWG 46 Attendees: You’re invited!

May 15, 2019

Hey, attendees of 46th M3AAWG General Meeting! Join 250ok for a delightful evening of conversation and beverages. For attendees of M3AAWG 46 ONLY. No RSVP required. EVENT DETAILS Date: Monday, June 3, 2019 Time: 18:00-21:00 Location: Blokk Bar | Budapest, Erzsébet krt. 52, 1073 Hungary (located across the street from host hotel, Corinthia Hotel Budapest) […]



The 250ok Guide to Responsibly Migrating Email Service Providers (ESPs)

May 14, 2019

In 2017, we published the Email Service Provider (ESP) buyer’s journey. It’s one of our most popular blogs to this day. But in 2019, we find it’s not only about picking the right ESP to work with, but instead, understanding why you might need a new ESP in the first place. Surely many brands split […]



Wind can’t keep us from sponsoring CRMC in Chicago this year.

May 9, 2019

This year, we’re blowing into the Windy City to sponsor CRMC 2019, June 5-7. We are sponsoring the conference for the first time, and we can’t wait to see you there. We’ll have a kiosk in the Grand Foyer to chat email intelligence, if you want to casually swing by. If you’d like a prepared […]



Email on Tap Episode Seven, with Seth Charles, Principal Email Deliverability and Industry Relations Manager, Iterable

May 8, 2019

Anthony Chiulli, 250ok’s director of product marketing, delivers yet another interview with a powerhouse of email knowledge: Seth Charles, principal email deliverability and industry relations manager at Iterable, a growth marketing platform. Iterable and 250ok share a common love of email and a strong belief in its power to drive stronger customer engagement. Anthony and […]



Ask LB: Google Postmaster Tools doesn’t like us. How can I fix it?

May 7, 2019

Recently I received the following question: Dear LB, Any tips on how to handle Google Postmaster Tools’ (GPT) bad ratings of our domain and IP? Regretfully, Worst IP Razzie Nominee Buckle up Razzie, because I got tips and tactics for days, but the hope is to order them such that identifying and resolving the problem […]



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