June 2, 2015

Introducing Microsoft SNDS integration.

As we outlined in a previous post, maintaining a good email reputation can take some work. One thing we didn’t cover was Microsoft Smart Network Data Services (SNDS).

SNDS enables mailers to monitor their sending reputation to Hotmail/Outlook.com email addresses. You can leverage this data to identify campaigns resulting in a high complaint rate or excessive spam trap hits. To help you streamline and automate the process, we’ve now directly integrated this data into our Reputation product.

If you’ve ever been blocked at Outlook.com, this free tool is a must-have in your deliverability arsenal. If used proactively it can help you reduce your complaint rates and land in the inbox.

Automate Your SNDS Data Feed

By adding your SNDS data feed in just a couple of easy steps, we’ll interpret and automate your monitoring data to show in-depth insights into deliverability issues at Hotmail/Outlook.com. We’ll show you activity trends like trap hits, complaint percentages, total bounces, bounce percentages, and sending volume over time:


Summarize Your Spam Filter Results

We took your SNDS data feed a step further by illustrating your aggregate spam filter results for a quick breakdown. The spam filter results can be filtered by IP address and date ranges:

spam filter results

See Complaint Rates, Bounces, Spam Trap Hits by IP, and more

You can also view and export your full SNDS data feed including your from address, sending volume, bounces, complain rate, trap hits, and spam filter results broken down by IP address. This will help you monitor your IP addresses for unusual sending activity so you can correct issues as they arise.

Again, SNDS is a free service for mailers to monitor activity across their dedicated IP addresses. To sign up for your free SNDS account and request access, click here.

Related: The Blueprint to a Clean Email Reputation [INFOGRAPHIC]

Author: Alex Griffis

Alex Griffis is the VP of Product (a product geek) at 250ok, where he focuses on product design and improving our customer experiences.

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