Set action-based alerts for the signals that matter most to your business goals, not someone else’s idea of your goals. With this clarity, you can only stop what you’re doing when you need to, because you know you’ve set alerts only for the items requiring that level of care.
Use Web Hooks and API integrations for however you best communicate. Prefer to get emails to alert you to an issue? Rather have a Slack alert hit you immediately? Your call, totally.
Don’t give in to alarm fatigue. Only alert the right people at the right time, for only the right things, so notifications never lose their purpose or their appropriate magnitude.
The power of alerts go far beyond notifications. Campaign strategy, delivery ops, and compliance teams can trigger workflows by directly integrating 250ok’s outbound alert webhooks: