October 10, 2019

You’re using a shared email tracking pixel. Will this tank your reputation?

Perhaps you knew this already, but maybe you didn’t: in some cases, Return Path supplies a shared URL in the tracking pixel it uses for engagement analytics. Much like the same discussion you see around dedicated versus shared IP environments, there’s a lot to consider when you turn over your sending reputation to people outside […]

October 9, 2019

I use a digital marketing agency. Do I need 250ok?

This is a great question we get from many marketers trying to understand how adding 250ok to their current marketing mix will change the game. With so many options for managing email campaigns, our platform and services can provide a different set of benefits depending on what you use, whether it’s a traditional email service […]

October 8, 2019

New on 250ok: Google Postmaster Tools Integration

Have you heard of Google? Oh cool, good, so we won’t get into it. Anyway, because we’re always looking for ways to improve our platform, our team cooked up an integration with a little tool Google offers for email marketers called Google Postmaster Tools. We will get into those. Google Postmaster Tools: A Brief History […]

October 3, 2019

It’s time to get on the Holiday [Email] Express!

Do you hear that? It sounds like bells ringing and cash registers opening, which means it’s…The Holiday Express! At least, that’s what I imagine it sounds for retail marketers preparing to tackle the busiest season of the year. When I say “busy,” I really mean it, too. According to eMarketer, holiday spending is estimated to […]

October 2, 2019

We’re in. We’ve joined the AuthIndicators Working Group!

We’ve been big fans of Brand Indicators for Message Identification (BIMI) from the start. It’s no secret. That’s why we’re very excited to announce we’ve joined the working group strengthening and advocating for BIMI’s adoption across the ecosystem! What does this mean for us? Well, it means we’re in great company. Currently the working group […]

October 1, 2019

Hey buddy, did you miss the Iterable/250ok holiday webinar?

That’s ok. You don’t need to cry. Seriously, dry those tears, it’s not a big deal. We have the recording available right now, right here! You’ll get to see our Director of Product Marketing Anthony Chiulli really get into the holiday spirit, and you’ll learn a bunch of really important and actionable tips from him […]

September 26, 2019

M3AAWG 47 Attendees: You’re invited!

Hey, attendees of 47th M3AAWG General Meeting! Join 250ok and Spamhaus for a delightful evening of conversation, beverages, and appetizers. For attendees of M3AAWG 47 ONLY. No RSVP required. EVENT DETAILS Date: Monday, October 14, 2019 Time: 6:00-9:00 PM Location: 3 Brasseurs (McGill) | 732 Saint-Catherine St W, Montreal, QC H3B 1B9, Canada See you […]

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