June 5, 2019

Email on Tap Episode Nine, with Kait Creamer, Email Marketing Manager, Scaled Agile

Imagine… a beautiful Colorado wilderness and…email! Anthony Chiulli, 250ok’s director of product marketing, met with Kait Creamer, email marketing manager at Scaled Agile and the Email Experience Council’s 2019 Stefan Pollard Email Marketer of the Year to discuss our very favorite things. Check out the video below to get a sense of how art and […]

June 4, 2019

BIMI Wizard and Gmail Annotations Previewer: It’s almost magic.

The time has come to round out our Design update series. I’m sad it’s over, but super thrilled to explore our final two spectacular new features. Come along. This is a wizard. via GIPHY You, maybe, are not a wizard, but you CAN be one if you’re looking to implement Brand Indicators for Message Identification […]

May 29, 2019

Test-drive your first impressions with 250ok’s new Subject Line Previewer.

Ready for the next in-depth look at our new design features? We are! How do you convince your recipient to become an actual reader? Your subject line. If your subject line is shortened or an emoji doesn’t load, you’ve likely squandered your only chance to entice your recipient to open your email. via GIPHY With […]

May 27, 2019

Let’s be frank. There’s a difference between transactional and triggered email.

There are plenty of misconceptions and half-accuracies in email marketing. To my eye, the biggest yet easiest to clear up is the hazy line between transactional email and triggered email. Many like to use these terms interchangeably, but that’s just not accurate! They are two very different things. Why yes, I’d love to explain, thank […]

May 23, 2019

Email on Tap Episode Eight, with Angela Vega, Senior Marketing Manager, Vrbo

We’re back with another entry in our Email on Tap video series! Anthony Chiulli, 250ok’s director of product marketing, sat down with Angela Vega, senior marketing manager at vacation rental company Vrbo (formerly known as HomeAway) at the Email Evolution Conference in Savannah, Georgia. They chat a bit about Vrbo’s approach to email marketing, including […]

May 22, 2019

250ok Announces Lead Sponsorship of Juncos Racing Team for Indy 500

250ok Announces Lead Sponsorship of Juncos Racing Team for Indy 500 Local Indianapolis SaaS company to sponsor Juncos Racing and driver Kyle Kaiser Indianapolis – May 22, 2019 – 250ok, an Indianapolis-based email intelligence platform, today announces its lead sponsorship of the Juncos Racing team for the 2019 Indianapolis 500. 250ok’s chief executive officer Greg […]

Analytics meets Design: Preview weighting!

As promised, we’re taking a magnifying glass to 250ok Design’s newest features. We’ll start with something encapsulating the biggest differentiator of our email previewing and testing tool: device-rendering weighting! Now, your device and email client renderings will be presented to you in order of most importance. When we originally created 250ok Design, we were adamant […]

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