Automate your deliverability monitoring.

Custom Alert Rules

Create any number of custom alerts to monitor what matters to you. Similar to CRM rules, 250ok Alerts trigger automated messages based on sets of custom rules you define, at the frequency of your choosing.

Email, SMS, Apps & Webhooks

Depending on the severity or seriousness of your alert, you can configure notifications to send you an email, SMS, Slack, HipChat, PagerDuty, or webhook message to directly integrate the alert into a third-party application.

Adjustable Schedules

Not every notification is of "right now" importance, so you have the flexibility of defining how often you wish you receive alerts: immediately, daily, every X hours, or on a custom schedule.

Alerts for everyone: If this, alert that.


Deliverability Ops

"We're having mail blocked in Asia lately."
If REGION ASIA delivery to MISSING is >=20% send EMAIL


Compliance Officer

"I want to know when we're having issues with DMARC compliance."
If MYDOMAIN.COM DMARC COMPLIANCE is <=90% send EMAIL


Campaign Specialist

"Gmail accounts for 25% of our list. Immediately notify me of high spam placement."
If ISP GMAIL delivery to SPAM is >=5% send SMS


Reseller

"I want to automatically increase my child account allowance."
If CHILD ACCOUNT PRODUCT usage is >=90% send WEBHOOK, EMAIL

Resources for #SeriousSenders


250ok Email Experts Series: How to use email headers.

This is our last video in the Email Experts Series in 2018. To close us out, we’ll look at email headers and how best to use them to your advantage in your marketing email. All episodes in this series are available via mp3 on Soundcloud and Stitcher. You can see all our videos in one […]

GDPR Today and Tomorrow: A conversation with Simon McGarr, a data privacy lawyer.

As with all legislation, there is a certain amount of discomfort, misconceptions, and rumors that start to sound like sage advice as they become repeated, shared, and incorporated into the daily practices of those searching for a guiding light to lead them to compliance. But like a moth drawn to a flame, well-intending practitioners can […]

The Year in Email 2018

The Black Friday emails are deleted, marketers’ email lists are checked twice, we pretty much know which senders have been naughty or nice. Another year in email is coming to a close, and boy, what a ride. While most thought leaders are busy making predictions about 2019, we like to learn from the past to […]




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