|Compare campaigns, devices, clients, and geolocation|
|Multivariate filtering for slicing and dicing data|
|Custom properties and parameters tracking|
|Recipient-level reporting and activity history|
|Segmentation and risk profiling based on engagement|
|Automated pixel creation|
|Unlimited volume and scalability|
Go beyond open and click rates by integrating real-time data directly from your mail streams to understand when, how, and why customers are engaging with your content.
Get a single, unified view of email performance. An industry-first, customers can now monitor for changes in delivery stemming from deferrals, bounces, and drops in engagement.
The days of glorified read-only reports are over. Now you can slice and dice data to segment important groups of recipients matching any combination of demographics and filters.
Track custom properties and parameters, such as age, gender, location, and [enter anything here], to better identify and segment your recipients for targeting and analysis.
Audience Explorer allows you to follow the recipient's journey in unparalleled detail. Know when someone is likely to open your email or when they're at risk of disengaging.
We are a proud supporter of the Email Experience Council (eec), and this year, we’ll be a sponsor of their Email Evolution Conference (presented with the ANA) in Savannah, Georgia on April 24-26. We’ll be at Booth #22, so you won’t have to get crafty for a 250ok sighting. In fact, we’re scheduling meetings in […]
Take flight with us as we travel to another Digital Summit, this time in Los Angeles. We’ll be in the City of Angels for two days, from April 10-11, to listen to incredible speakers, network with like-minded professionals, and hopefully meet you fine folk! We’ve also got our Director of Marketing Sam Douglass III presenting […]
Recently at 250ok we’ve had a few conversations with new clients and partners about some of the seeding advice they received from other deliverability solution providers monitoring inbox placement rates (IPR) for their brands. When we talk about seeding, we’re talking about a variety of possibilities; brands sending multiple versions of their newsletters, utilizing a […]