Nothing compares to 250ok.



Us Them
Compare campaigns, devices, clients, and geolocation
Multivariate filtering for slicing and dicing data
Custom properties and parameters tracking
ESP Integrations
Recipient-level reporting and activity history
Segmentation and risk profiling based on engagement
Automated pixel creation
Unlimited volume and scalability

Truly understand your email performance.



Powerful Real-Time Tracking

Go beyond open and click rates by integrating real-time data directly from your mail streams to understand when, how, and why customers are engaging with your content.



Holistic Performance

Get a single, unified view of email performance. An industry-first, customers can now monitor for changes in delivery stemming from deferrals, bounces, and drops in engagement.



Advanced Filtering & Segmentation

The days of glorified read-only reports are over. Now you can slice and dice data to segment important groups of recipients matching any combination of demographics and filters.



Custom Parameters

Track custom properties and parameters, such as age, gender, location, and [enter anything here], to better identify and segment your recipients for targeting and analysis.

Audience Explorer

Audience Explorer allows you to follow the recipient's journey in unparalleled detail. Know when someone is likely to open your email or when they're at risk of disengaging.




Resources for #SeriousSenders


We can’t wait to explore Savannah haunts during the Email Experience Conference.

We are a proud supporter of the Email Experience Council (eec), and this year, we’ll be a sponsor of their Email Evolution Conference (presented with the ANA) in Savannah, Georgia on April 24-26. We’ll be at Booth #22, so you won’t have to get crafty for a 250ok sighting. In fact, we’re scheduling meetings in […]

We’ll fit in perfectly in the City of Angels next month.

Take flight with us as we travel to another Digital Summit, this time in Los Angeles. We’ll be in the City of Angels for two days, from April 10-11, to listen to incredible speakers, network with like-minded professionals, and hopefully meet you fine folk! We’ve also got our Director of Marketing Sam Douglass III presenting […]

Are you overseeding when testing your deployments?

Recently at 250ok we’ve had a few conversations with new clients and partners about some of the seeding advice they received from other deliverability solution providers monitoring inbox placement rates (IPR) for their brands. When we talk about seeding, we’re talking about a variety of possibilities; brands sending multiple versions of their newsletters, utilizing a […]




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